Taking full advantage of the brand of Yuchai, Yulin city is making every effort to implement the strategy "to grow Yulin by strengthening Yuchai". The supporting mechanic industry for Yuchai Group has developed rapidly which accelerates the industrialization process of Yulin.  

Yuchai has the famous brand and an annual income of over ten billion Yuan. However, among its more than 10 billion supporting parts purchased, only 30% comes from locally. If this percentage increased to 50%, it will bring billions of revenues to the local SMEs.   

Therefore, in the 1^st government document of 2008, Yulin CCP municipal committee introduced the strategy "to grow Yulin by strengthening Yuchai" that to promote the industrial economy through the use of the brand of Yuchai. Party Secretary of Yulin Wen Ming said: "to grow Yulin by strengthening Yuchai" means to use the brand advantage of Yuchai to grow the Yuchai industry increase the re-development of Yulin, and create Yulin as a well known SME city.  

In order to implement the strategy "to grow Yulin by strengthening Yuchai", start from this year, Yulin has began to invest on the infrastructure construction of industrial parks. From Jan. to Oct., the whole city attracted a number of 52 key projects totaling 7.729 billion Yuan to support or serve Yuchai. Each of them has an asset of more than 30 million Yuan. Currently, Yulin has established the auto processing and parts oriented core area in Yuchai industrial park, with a total of more than a hundred supporting enterprises. Chen Shangqiang, Secretary of Yuchai Industrial Park Work Committee and director of Managerial Committee said: we are going to build Yuchai industrial park into a new town of production, circulation and eco-industry. The output of 2010 is expected to reach up to 30 billion Yuan, rebuilding another Yuchai.

While implementing the strategy "to grow Yulin by strengthening Yuchai" to push up the SMEs by the large enterprise Yuchai, Yulin also pushs the growth of Yuchai. In the turbulent year of 2008, following the core value of "green development and win-win in harmony", Yuchai Group purchased raw materials from the local supporting businesses, shaking off the procurement burden. Its sales income is projected to maintain a growth of 30%. Yan Ping, chairman of Yuchai Group, said: because of  the strategy "to grow Yulin by strengthening Yuchai", some foreign brands could not post a threat to us in terms of cost-effective ratio. We have made remarkable accomplishments that even surprised the industry insiders, in spite of the difficult time.

Authors: Wu Renjin, Qiao Lijia and Liang Tai   Source: Guangxi Radio