The site of the conference

In the morning of February 28, 2009 Corporate Culture and Publicity Work Conference was held in Yuchai. The Conference drafted the plan of 2009 corporate culture and publicity work and awarded 2008 model units and individuals, as well as outstanding news stories and works. Leaders of the company Zhang Jiasha, Liang Ping, Guo Deming Guo, Rao Yingxian and persons engaging in publicity work attended the conference.   

Liang Ping speaks at the conference  

Speaking at the conference, Ping Liang said that the publicity team of Yuchai had done a lot of work in terms of building of corporate culture, internal and external publicity, public opinion guidance and responsibility education and so on. It had achieved a series of objectives in overcoming difficulties of major events and activities, and offered strong ideological support to ensure the sound development of the company. The performance of the team was highly appreciated by employees and higher publicity departments. The Publicity Department was selected the model unit of Yuchai Group. 

2009 is the 60th anniversary of P.R. China and a challenging year due to the financial tsunami. Liang Ping required the publicity team to focus on the principle and goals of the Group, stay on the objectives of the Party committee, do a good job in corporate culture and publicity work to provide the company and employees with good service, cultural atmosphere and business environment.

Guo Deming summarized the 2009 corporate culture and publicity work and detailed the works for 2009. They are: 1, continue improving the culture construction to increase soft strength of corporation; 2, increase the publicity work to outside to improve the reputation of the corporation; 3, participate the management to improve the function of the corporation; 4, improve the work of media such as newspaper, TV, internet, and news center; 5, intensify the training for media team; 6, take care the social responsibility and incorporate the social responsibility to everyday work.     

The group photo of top reporters

Eight model units of publicity work, 2 progressive units of publicity work, 3 top editors, 60 hard working staff of publicity, as well as 40 top news stories received awards during the conference. Zhang Jiasha, Liang Ping, Guo Deming and Rao Yingxian presented the awards to winners.  

Author: Tang Ning             Photographer: Yang Li, Ning Jing