On October 21, the 8th China-ASEAN Expo and Business & Investment Summit were held in Nanning. Chinese Premier Wen Jiabao and leaders of ASEAN countries attended the opening ceremony. A multitude of enterprises from China, ASEAN countries, as well as outside-ASEAN countries like the U.S. and France were attracted for business opportunities. It has been the eighth consecutive year for Yuchai to participate with a strong lineup and bring together six sectors of an all-round display of its industry layout at the exposition.

The 8th China-ASEAN Expo will last six days. Besides Nanning International Convention and Exhibition Center (NICEC), professional exhibitions were held at Guangxi Exhibition Hall and Nanning China South City. A record 4,600 booths were set up for the exposition. Located in the west of NICEC, Yuchai hall is the largest outdoor hall in the exposition. By grand exterior design, elaborate decoration and looped promotional video, Yuchai hall has attracted many visitors for consultation.  

A corner of Yuchai hall 

According to the person in charge of hall decoration, Yuchai hall was decorated ingeniously, clearly and rationally this year, which included a show zone, a negotiation zone and an online experience zone. The show zone displayed Yuchais products and businesses in six industrial sectors: engine, construction machinery, logistics & vehicle trading, energy & chemical, parts and special vehicle. The independent but integrated sectors displayed rich and representative content to demonstrate Yuchais industry layout clearly and completely. All sector subsidiaries had sent capable staff to display their optimal outlooks during the exposition and take the platform to develop new businesses. In the opening day of October 22, besides a number of domestic merchants, those from countries like Thailand, Laos and Malaysia have visited Yuchai hall for product data and inquiries. Huge YC6C marine engine aroused great interest from a lot of merchants.  

On the afternoon of October 22, the mainstream press group for China-ASEAN Expo interviewed Guo Deming, deputy Party secretary of Yuchai Group. In the interview, Guo noted Yuchai attaches great importance to the ASEAN market, which is Yuchais largest overseas market as well as Yuchais bridgehead for globalization. In recent years, Yuchai has stepped up development efforts in the ASEAN market by establishing six overseas offices and perfect marketing and service networks in ASEAN countries, and will continue to expand its share in the ASEAN market. Yuchai hope that the government will offer more policy support during its developing the ASEAN market and that China-ASEAN Expo will promote more preferential policies for China-ASEAN trade, especially tariff preferences for the automobile industry and the automotive parts industry. Referring to his opinion on the investment summits during the exposition, Guo said Yuchais greatest concern is environmental protection, it has been committed to manufacturing green environment-friendly engines and voluntarily performing corporate social responsibility to promote the development of the low-carbon economy. Guo added that since the founding of China-ASEAN Expo, Yuchai has participated for eighth consecutive year and become a strategic partner of the exposition. He was pleased to see the exposition has been bettered with increasing business opportunities, and Yuchai hall every year was expanded with higher grade and larger scale, fully demonstrating its brand image.  

Guo gives an interview

According to sources, domestic exhibitors at the 8th China-ASEAN Expo have improved significantly whether in size or in quality and the quality of ASEAN exhibitors has also further improved. Many exhibitors participated for consecutive years, and a number of famous enterprises were attracted. From 2003 to 2010, Chinas actual annual investment in ASEAN grew by over 13 times, and ASEAN has become a major overseas investment destination of Chinese enterprises. In the first three quarters of this year, Yuchai exported more than 6,000 units to ASEAN alone, vehicles carrying Yuchai engines exported to Vietnam have extensively served Vietnams domestic economic construction; domestic mainstream coaches carrying Yuchai gas engines have been exported massively to Thailand for consecutive years to offer locals clean and environment-friendly green power; while maintaining good momentum in the Indonesian marine electric market, Yuchai has exported more engines matching Chinese vehicles; in Burma, Yuchai has made substantial breakthrough in engine export. Besides, Yuchai Heavy Industry Company Limited has exported construction machinery to ASEAN in volume; and Yuchai Logistics Co., Ltd. has accomplished transnational transport in ASEAN. Yuchais favorable corporate image and brand concept of Yuchai Machinery, Outstanding Power have gained respect from ASEAN countries. 

(Zhu Xiaojie)